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The brand PUKCLAR officially settled in Wal Mart America Station, opening a new experience of quality eye care in November 21
In November 2021, PUKCLAR, a well-known sunglasses brand in China, officially announced its entry into the platform of Wal Mart, a global retail giant, and the two sides reached a deep strategic cooperation. PUKCLAR's many popular sunglasses products landed in Wal Mart's online stores, bringing high-quality optical products with fashionable design and professional eye care performance to global consumers, opening an important chapter in brand channel expansion.
As a brand that has been deeply involved in the sunglasses industry for many years, PUKCLAR has always adhered to the core concept of "technology guarding vision, fashion defining trends". With strict control over quality and innovative pursuit of design, PUKCLAR has accumulated a good reputation in the industry. The brand has a professional R&D team, deeply cultivating the integration of optical technology and fashion aesthetics. All products have passed strict quality testing and perform excellently in core performance such as UV protection, blue light protection, and impact resistance. At the same time, they also take into account trendy design and wearing comfort, covering various scenarios such as daily commuting, outdoor travel, sports and fitness, meeting the wearing needs of different groups of people.
As the world's leading retail platform, Wal Mart has become an important choice for many brands to expand the market with its extensive channel coverage, large consumer groups and strict entry standards. The successful entry of PUKCLAR into Wal Mart is not only a high recognition of brand strength and product quality, but also a key step to accelerate the global layout of the brand and enhance its market influence.
At the initial stage of settlement, PUKCLAR selected a number of star products for the needs of consumers on the Wal Mart platform, including the classic commuter series with both UV protection and fashion sense, and the sports sunscreen series suitable for outdoor scenes. Among them, the classic commuting series adopts high-definition polarized lenses, which can effectively filter glare and improve visual clarity. The frame is made of lightweight anti slip material, which is comfortable to wear without pressing the nose; The sports sun protection series is equipped with impact resistant lenses and adjustable mirror legs, suitable for various outdoor sports scenes, providing users with comprehensive eye protection.
The head of PUKCLAR brand said: "It is an important opportunity for PUKCLAR to enter Wal Mart, a world-famous retail platform. We will take this cooperation as an opportunity to continue to optimize the product system, improve service quality, and make more consumers understand the brand concept and product charm of PUKCLAR with the help of Wal Mart's channel advantages. In the future, we will also carry out deeper cooperation with Wal Mart to launch platform specific customized products to meet the diverse needs of consumers and jointly create a high-quality consumer experience. "
This move to Wal Mart marks a solid step for PUKCLAR in channel expansion and lays a solid foundation for the long-term development of the brand. I believe that with the joint efforts of both parties, PUKCLAR will win the love and trust of global consumers with better products and services, and become one of the benchmark brands in the sunglasses field.
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